Color gamut-a range of colors which can be represented within a given color space.The closest color space to our upgraded CMYK is the sRGB and that’s why we recommend it for print files. We’ve added more ink colors, allowing us to achieve print colors that fall outside of the CMYK color range. Our DTG printers work with an upgraded CMYK color space. Most common color profiles are sRGB and Adobe RGB for the RGB color model, SWOP V2 and Fogra39 for CMYK.Īt Printful, we recommend saving and uploading design files in the sRGB color profile, sRGB IEC61966-2.1 to be exact! Your phone will then pass the color profile information to Instagram, so your tomato photo is in the shade of red it was captured in. For example, you take a photo of a tomato and then upload it to Instagram.

Color profile-the limit of how many and which colors are displayed within a color space.Ĭolor profiles define the color values within a color space they were created in.

The numbers of the formula express what other colors a given color consists of.

Color model-the mathematical formula of a color.

Bennett noted: “It takes sunshine and rain to make a rainbow.” Same goes for color matching.īefore we wander into the world of color, let’s go through my glossary of color printing terminology so you can get a better grip on color matching.

Create and order your own custom color swatches.

Avoid neon colors in RGB or create design files in CMYK.

Steps to getting the print colors you want.

Why printed colors look different from digital designs.

Here’s what we’ll go through to master the art of color matching: Yikes.Īnd third, beautifully cohesive colors just look better and that’s another point why you should focus on color matching from design files to prints. reality” online shopping memes? Imagine that happening to a customer with your products. Second, color matching is crucial because you want to meet your customer expectations. You want your work to come out as you envisioned it, and don’t want to risk the printing software misrepresenting the colors you chose. First and foremost, you’re the designer in charge.

Color matching tool rgb